Nike Launches the Kyrie 4 "Red Carpet" via Facebook Messenger

“Uncle Drew” hits the red carpet.

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Nike has taken a different route when it comes to the launch of the newest Kyrie 4 colorway. The special “Red Carpet” edition is dipped in all-red with gold accents on the Swoosh logos and on the tongue while red velvet is added to the inner lining for the final touch of flair.

The Nike Kyrie 4 “Red Carpet” was released today via FB Messenger to coincide with Facebook’s F8 developer conference. The sneaker was able to be accessed via select emojis being sent to SNKRS, which would then unlock the sneaker through your camera. Take a look at the shots above and let us know if you got lucky.

In relative Kyrie news, you can also check out the latest trailer for his debut film, Uncle Drew.

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