UNIQLO's Ramen Editorial Captures the Neon Haze of Late Nights
Referencing Ippudo, Setagaya and Afuri noodle shops.
After recently teasing its latest ramen-themed capsule, UNIQLO‘s latest editorial underscores the collection of referential tees. Utilizing some of world’s most recognizable ramen purveyors, each T-shirt is emblazoned with graphics alluding to the logos of Setagaya, Menya Musashi, Afuri, Ippudo, Hokkaido and Ebisoba. The lookbook, enveloped in an orange-neon haze to capture the essence of late nights on the town, complements the capsule while bringing life to the garments. Showcased above, the myriad of aesthetic options illustrates how the essentials — coming in white, black and green — can seamlessly meld into complete ensembles.
Flip through the lookbook above, and head over to UNIQLO’s website to purchase your shirts from the collection.
- Faisal Mohammed/HYPEBEAST
- Frederick Marfil/HYPEBEAST
- Photography Assistant
- Eric McArthur/HYPEBEAST and Zachary Boisjoly/HYPEBEAST
- Cesar and Adam