Gucci & Beyoncé Join Forces to Provide Clean Water to Africa

The Italian luxury house puts its money where its mouth is.

By
Fashion
10,832 Hypes 13 Comments

Gucci‘s gender equality campagin, Chime for Change, has reunited with UNICEF and Beyoncé for a good cause. The all-star team joins as Gucci pledges $1 million USD to Beyoncé’s BeyGood4Burundi campaign, which aims to provide clean water to the East African country. Launched in 2017, the project seeks to construct over 100 fresh water wells in Burundi for up to 366,000 women and children by 2020.

Chime for Change was founded by Gucci, Salma Hayek and Beyoncé in 2013, while Gucci has partnered with UNICEF since 2005 on a variety of projects; check out Gucci, Chime for Change and UNICEF’s 2015 short film, Growing Tall, below.

Read Full Article

What to Read Next

SZA Says Her Next Album Will Be Her Last
Music

SZA Says Her Next Album Will Be Her Last

This is not good news.

Kyrie Irving's "Flytrap" Model Receives Some New Colorways
Footwear

Kyrie Irving's "Flytrap" Model Receives Some New Colorways

“Don’t reach, youngblood.”

Westside Gunn & Mr. Green Debut Hard-Hitting Track "Stash House"
Music 

Westside Gunn & Mr. Green Debut Hard-Hitting Track "Stash House"

Mr. Green also speaks to us for an exclusive breakdown of the EP.


Imagining the AR IKEA Manual of the Future
Tech

Imagining the AR IKEA Manual of the Future

No more confusing instruction manuals.

South2 West8 Elevates Exploration Styles for Fall/Winter 2018
Fashion

South2 West8 Elevates Exploration Styles for Fall/Winter 2018

Spotlighting a vibrant mix of patterns.

Mizuno Joins the Dad Shoe Movement With 1906 WAVE RIDER 1 OG
Footwear

Mizuno Joins the Dad Shoe Movement With 1906 WAVE RIDER 1 OG

The revival of a two-decade-old shoe.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.