A First Look at Pharrell's Custom adidas AM4MN Football Cleat
To promote Liberty and Justice.
Just ahead of this Sunday’s biggest game in football, Super Bowl LII, fashion and musical icon Pharrell Williams has just given fans a first look at his custom cleat made in conjunction with adidas. As part of adidas’ latest Speedfactory offering, Pharrell’s cleat utilizes the recently unveiled AM4MN (adidas Made for Minnesota) football performance silhouette. Williams adds his own personal touch with the same aesthetic as his popular NMD Hu models, with the words “JUSTICE” and “LIBERTY” placed on the predominately yellow upper. A hit of green appears on the inner liner as well as on adidas’ branding.
The adidas AM4MN was launched for players to wear during Super Bowl LII, which will run live this Sunday, February 4. It is the first cleat digitally created at the brand’s Speedfactory in Ansbach, Germany. Stay tuned for more details on Pharrell’s exclusive model.
For more Super Bowl news, check out the best Super Bowl LII commercials released so far.