Nike's Air Max 97 "Hyper Jade" Set to Receive Swoosh-Heavy Makeover

A low-key take on the oversized branding trend.

Footwear
4.3K 0 Comments
Save

The classic Air Max 97 has been spotted in “Hyper Jade” already, but this time, the classic runner sports a small variety of branded accents. Along with the cool-hued upper and neutral midsole, the sneaker’s midfoot panel has been elevated by a host of repeating Swoosh prints, accompanied by classic Nike “AIR” branding. Complementary retro “AIR MAX” prints appear on the black heel pull tab, while the tongue’s tab is executed in tonal shades. A black outsole completes the clean design.

Shop the new style when it arrives on Nike’s web site today.

Most recently, the 97 received a bold red-and-leopard-print makeover.

Read Full Article

What to Read Next

Nike Air Max 90 Premium Unleashes a Stealthy "Black Croc" Makeover
Footwear

Nike Air Max 90 Premium Unleashes a Stealthy "Black Croc" Makeover

The iconic ’90s runner dials up the luxury with textured crocodile-embossed leather, anthracite accents, and metallic grey finishes.

The Nike Air Max Plus “Lava Lamp” Receives a “Smoke Grey” Variant
Footwear

The Nike Air Max Plus “Lava Lamp” Receives a “Smoke Grey” Variant

Iridescent TPU cage delivers glowing, fluid aesthetic.

Nike Air Max 1000.2 Surfaces in "Glacier Blue"
Footwear

Nike Air Max 1000.2 Surfaces in "Glacier Blue"

The futuristic 3D-printed silhouette returns with a cool tone update and sleek sculpted detailing.


Supreme and Nike Unveil the Air Max 2001 Air Ecstasy Collaboration
Footwear

Supreme and Nike Unveil the Air Max 2001 Air Ecstasy Collaboration

The exclusive footwear release features quilted mesh uppers and 3M reflective accents across three colorways.

SNKRS Restocked a Ton of Jordan Releases for Thanksgiving
Footwear

SNKRS Restocked a Ton of Jordan Releases for Thanksgiving

More to come throughout the holiday?

Kiko Mizuhara Covers 'SNEEZE' Magazine No. 37
Fashion

Kiko Mizuhara Covers 'SNEEZE' Magazine No. 37

The Japanese model is the focus of a photo-heavy cover story.

ADER error Rejoins PUMA for More Progressive Sportswear and Sneakers
Footwear

ADER error Rejoins PUMA for More Progressive Sportswear and Sneakers

Elevated retro designs.

8 Drops You Don't Want to Miss This Week
Fashion

8 Drops You Don't Want to Miss This Week

Featuring visvim, READYMADE, WACKO MARIA and Supreme.

Joshua Vides, Sue Tsai & Sky Gellatly Discuss "Art + Commerce" for HYPETALKS
Art

Joshua Vides, Sue Tsai & Sky Gellatly Discuss "Art + Commerce" for HYPETALKS

Key insights for budding creatives.

Vic Mensa Announces 'Hooligans' EP, Alongside New Track “Dark Things”
Music

Vic Mensa Announces 'Hooligans' EP, Alongside New Track “Dark Things”

Alongside visuals for the new song.


AJ Tracey Announces Debut Album, Drops “Doing It”
Music

AJ Tracey Announces Debut Album, Drops “Doing It”

He will also embark on a world tour in support of the album.

Quavo Takes a Page out of 'Space Jam' in New "How Bout That?" Video
Music

Quavo Takes a Page out of 'Space Jam' in New "How Bout That?" Video

Coach Quavo takes over the game.

Warren Lotas Shares Third Sports Release for Black Friday
Fashion

Warren Lotas Shares Third Sports Release for Black Friday

Sports gear with a dose of flames and skulls.

UPDATE: The Pokémon x Tamagotchi Collaboration Now Has a Release Date
Tech & Gadgets

UPDATE: The Pokémon x Tamagotchi Collaboration Now Has a Release Date

The ultimate crossover.

Shy Glizzy Is All About the Money in "Live Up To The Hype" Video
Music

Shy Glizzy Is All About the Money in "Live Up To The Hype" Video

The video is directed by Chris Hernandez and Joe Moore.

Are These the Best "Cactus Jack" Customs to Date?
Footwear

Are These the Best "Cactus Jack" Customs to Date?

A clever take on the motif.

More ▾