StockX has just announced a partnership with rap legend Eminem and other celebrities for a Hurricane relief campaign to aid the Houston area ravaged by Harvey and Irma. Running until September 25, each $10 USD donation made on a pair of shoes donated by a celebrity/athlete/influencer will return one entry to the donor for a chance to win that pair. Funds raised will go to the Greater Houston Community Foundation and Team Rubicon while Eminem will match up to $250,000 USD.
Some of the celebrities who have donated sneakers include Slim Shady with a pair of Carhartt x Air Jordan 4 “Eminem” — a sneaker that raised nearly $230,000 USD for charity at its initial 2015 launch — Pharrell with a pair of adidas NMD HU Friends & Family in Shock Pink, Virgil Abloh with a pair of his collaborative Nike Blazer Mids, LeBron James with a pair of LeBron 9 “What the Throne” and Don C with a pair of Air Jordan 2 “Just Don” in Beach. Nearly all the donated pairs have signed boxes.
Check out the full list of kicks on StockX and donate to help those in need while entering for a chance to win. Winners will be announced September 26 at 5 p.m. EST. At the time of writing, nearly $15,000 USD was raised.