END. & Fracap Take Inspiration From Nature For "Evergreen" M120 Heronimo Boot
The two companies tackle climate change with footwear.
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“Inspired by the land where humanity and nature collide,” END. and Fracap have joined creative forces for a new “Evergreen” M120 Heronimo Boot. Keeping in line with the ecological themes of the collaboration’s mission statement, the two brands deliver a colorway that seamlessly blends in with the forest that surrounds the boot’s product shots. For the “Evergreen” M120 Heronimo Boot, a “Green Abete” soft suede material is employed for the upper, which — thanks to a Guardolo Zig Zag Natural welt construction — sits on top of a durable, cushioned flat Vibram sole. Tailored towards the mountains and your day-to-day grind on the streets, this pair of shoes was created to tell the story of the forest’s “many wonders” and further raise concerns regarding climate change and its lasting impact on Earth.
“A product made with social responsibility, the collaboration highlights sustainable consumption and its effect on one of the world’s most important resources,” reads the official END. description. “Climate change is turning up the temperature, and threatening our undulating green landscapes, one of the planet’s most verdant adventures.”
You can take a look at END. and Fracap’s “Evergreen” M120 Heronimo Boot above, while consumers can purchase their own pairs starting September 20.