Majid Jordan Gets Cosmic in Monochrome for ASICS' Latest Campaign

Introducing the “Space Dye Knit” GEL-KAYANO®.

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Between dropping the announcement for a new album early last week and appearing at Drake’s OVO Fest earlier this week, Toronto’s own Majid Jordan have been certainly keeping themselves busy. With no respite to their schedule in sight, though, the R&B duo now continues its duties fronting the latest ASICS Tiger campaign. Having already taken on the GEL-KAYANO previously, the pair are on for something a little more cosmic, this time representing the Japanese brand’s new “Space Dye Knit” edition of the silhouette.

Coming in “Black Cherry Tomato,” “Gossamer Green,” “Carbon Black” and “Glacier Grey” — with woven, contrast uppers and signature GEL ride — campaign video and imagery shows the pair, working together, doing what they do best. With the assistance of ASICS‘ latest sneaker, of course.

You can peep the campaign video below and take a look at the shoes above, with the various colorways dropping this month at Footaction retailers.

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