KITH has revisited its relationship with Coca-Cola in order to deliver a special collaborative collection for the summer. Following a series of teasers which featured hip-hop legend Nas, the aesthetic is inspired by an ideal American summer where the Hamptons are set to serve as a complementary backdrop. Throughout the co-branded pieces, you’ll find Coke’s nostalgic look paired with KITH’s contemporary yet subtle design cues, providing the perfect balance of then and now which is seen via “Enjoy KITH” hits.
The upcoming offering is set to provide pieces for both men and women that span from outerwear, T-shirts, bottoms, footwear and more. For the men’s side you’ll find pieces such as a half-zip rugby, “Enjoy KITH” hoodie, Cherries hoodie, Cherries crewneck, paneled crewneck, Cherries bleecker short, Tilden swim trunk, and a wide selection of co-branded tees.
The women’s selection is comprised of options such as an “Enjoy KITH” cropped hoodie, “Enjoy KITH” oversized vintage crewneck, Cherry oversized vintage crewneck, Cherry Coke cropped tee, thong bodysuit, “Enjoy KITH” swimsuit and vintage denim patch shorts.
Closing out the collaborative offering is an array of unisex footwear and accessories such as its previously previewed Converse Chuck Taylor All Star 1970, Oakley frogskin prizm sunglasses, Stance “Enjoy KITH” socks, Yeti tundra roadie cooler, caps, chancletas and “Enjoy KITH” beach towel.
The KITH x Coca-Cola capsule collection is slated to launch on August 11 via KITH’s official website in addition to KITH stores. Its men’s selection ranges from $55 to $150 USD while its female pieces will retail between $45 to $165 USD. Finally, unisex footwear and accessories will span from $18 to $200 USD.
- Nolan Persons