Atelier New Regime's 2017 Pre-Fall Collection Leans Heavily on Statement Sportswear

Track jackets, basketball shorts, golf shirts and more.

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Since busting out onto the scene back in 2009, Atelier New Regime has hustled hard in its attempts of putting Montreal firmly onto the streetwear map. Embodying an aesthetic, which borrows heavily from art, design, photography and street culture, the lifestyle label has continuously cranked out casual wears — bearing a healthy activewear edge. For its newly unveiled 2017 pre-fall collection, items once again take to the sportswear front, with items including track jackets, basketball shorts and golf shirts well represented. A pair of T-shirts bearing the tagline “Tout Va Bien” along with a vibrant floral design also stands out, as graphic tops play a key role in the collection campaign. The collection is now up for grabs via the brand’s online shop.

In other fashion-related news, check out our previous post on the state of L.A. retail.

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