Barneys Drops an Exclusive Collection Inspired by Jay Z's 'Reasonable Doubt'
“This capsule celebrates a time when we were dreamers.”
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Barneys New York is the exclusive home for a new capsule collection celebrating Jay Z‘s iconic Reasonable Doubt. A collaboration between Roc96 — established by Jay, Kareem “Biggs” Burke and Emory Jones last year — and Blaine Halvorson’s MadeWorn, the drop includes a bevy of outerwear alongside sweats and tees. As you might expect, each piece comes with call-outs to the seminal LP while prices range from $235 to $4,000 USD.
Entirely handmade, the collection sees Halvorson cutting, sewing, sanding, and dyeing the pieces while incorporating the likes of track names and lyrics from the album. “When we got with him and saw what he could bring out from studying Jay, the music, the lifestyle and the movement we created, we thought it was perfect match,” said Burke of the partnership with Halvorson. “Emory and myself are part of the curation process, but as far as the design, that’s all in Blaine’s hands.” In a statement, Jay himself added that the “capsule celebrates a time when we were dreamers. It captures that time perfectly.”
The full range is available online now in limited quantities.