Snapchat & Coach Partner for Snapcode Pins
Limited-edition holiday collectibles.
Coach and Snapchat are linking up on a set of Snapcode pins for Winter 2017, available in limited quantities. The collectibles each unlock a unique tie-in game.
This collaboration marks the debut of the tech company’s ghost logo on a pin and also features Coach mascots Sharky, Uni and Rxi. After taking a quick in-store or ad-based quiz called “Which Coach Mascot are you?,” customers may visit participating Coach locations to pick up the corresponding pin. Scanning each pin’s Snapcode unlocks a digital Coach game in “The Arcade,” which are also only available for a limited time.
Supplies are limited and already available, so check the app or a Coach store to pick up a pin for yourself. Recently, Snapchat founder Evan Spiegel announced that he’s selling his own shares in the company.
