SNICKERS and adidas Partner for First-Ever ADIZERO ELECTRIC + II Cleat
The football collaboration pairs chocolate brown synthetic uppers with a hidden Halloween twist.
Summary
SNICKERS and adidas have teamed up on their first gridiron collaboration featuring the ADIZERO ELECTRIC + II cleat
The design pairs SNICKERS signature chocolate brown with a ghoulish green insole and branded lace charm
The limited-edition cleat releases October 10 alongside a co-branded candy bar sweepstakes
adidas and SNICKERS have officially unveiled their first-ever football collaboration, introducing a limited-edition ADIZERO ELECTRIC + II cleat. First announced by Mars, Incorporated, the gridiron release pairs SNICKERS’ signature chocolate brown palette with adidas performance engineering and a hidden Halloween theme.
Built for speed and agility on the field, the ADIZERO ELECTRIC + II features a lightweight synthetic and textile upper designed to deliver an adaptive, snug fit. A secure lace closure holds the foot in place, while special collaborative details include a custom SNICKERS-branded lace charm and a “ghoulish green” insole tucked inside the shoe for the Halloween season.
To complement the performance cleat release, the partnership includes limited-edition co-branded candy bars available through a sweepstakes at SNICKERS.com/adidas through October 13, including hidden SNICKERS Ghoulish Green bars. NFL rookie Carnell Tate is also partnering with the brands to host an exclusive giveaway on SNICKERS’ Instagram channel running from October 12 to October 16.
The SNICKERS x adidas ADIZERO ELECTRIC + II launches in limited quantities on October 10, 2026, for $180 USD exclusively via adidas.
