The Frenzy App Brings a Limited Release of the adidas Calabasas Collection
NY residents get to test out the experimental online shopping experience.
According to the bbcicecream_nyc instagram account, some of Yeezy Season 5‘s Calabasas pieces will be available online this Sunday, October 8 at 12 p.m. EST. The drop will include track pants, socks and tees — however in order to purchase, you will need to acquire the the Shopify-powered Frenzy App first. After downloading the app, you must be physically present at New York’s Washington Square Park by 12 p.m. The items are limited and will definitely sell out, so get ready to head at the park for this unorthodox new release system.
Yeezy Calabasas Track Pants will be available for purchase via @frenzy.app on SUNDAY, October 8th at 12pm. 1. Download the Frenzy app, powered by Shopify 2. Grab your friends and get to Washington Square Park in NYC before 12pm on Sunday with the Frenzy app readily opened on your phone. 3. Purchase your pants through the Frenzy app right as the drop zone goes live. 4. These items are limited and will sell out. Be ready.
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