Apple Unveils New Michigan Avenue Store in Chicago
Views of the Chicago River.
Apple‘s presence in Chicago is about to get even stronger as the company has previewed its new location on Michigan Avenue, not too far from its original spot on North Michigan Avenue.
In order to minimize the boundary between the city and the bordering Chicago River, the sleek building features glass walls while the roof is crafted from thin carbon fiber in order to be as unobtrusive as possible, while shaped and crafted to mimic the top shell of a Macbook. The building also offers visitors access to the riverfront. To commemorate the space’s opening, the site will host “The Chicago Series” on October 23: five free talks focusing on the space in between technology and liberal arts. Local non-profits and creative organizations jointly created the presentations with Apple to leave a positive mark on the community.
The store opens October 20, and will offer the normal variety of Apple products for sale. In line with the creative-focused talks, Apple co-founder Steve Wozniak has just launched his own online school.
Apple Michigan Avenue
401 Michigan Avenue
Chicago, IL 60611
United States
