Watch This Video Profile on Wang Zhijun, Creator of the YEEZY BOOST 350 v2 Mask

Designs that raise awareness for how bad the pollution is in China.

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Wang Zhijun has gotten a bit of attention for his amazing sneaker mask creations, especially the one he made out of an adidas YEEZY BOOST 350 V2. Other publications outside of the sneaker community are taking notice as well and Quartz just released a quick profile video on the young talent. In the vid, Zhijun explains that he was frustrated of living day to day in a smog-filled country. Most of the population wear generic face masks to combat the unsanitary air and they weren’t comfortable at all — so he created his own versions cut from sneakers that were not only comfy, but also functional and stylish.

He’s done masks out of other models as well such as the popular Nike Air Max 90, ACRONYM Nike Air Presto, and even PUMA kicks. All in all, the most important thing for Zhijun is that he’s raising awareness of the pollution problems in China. Watch the video and let us know your thoughts.

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Felson Sajonas
Felson Sajonas Managing Editor, Branded Content

Felson Sajonas is the Managing Editor of Branded Content at Hypebeast, overseeing high-impact campaigns and features that bridge editorial integrity with commercial strategy, connecting fashion and culture for a global audience. He plays a key role in shaping the platform’s voice through culturally driven storytelling and has led campaigns for brands including Nike, adidas, Oakley, Timberland, LEGO and more, spanning long-form features, interviews and social-first launches.

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