oki-ni Highlights Maison Margiela's 2017 Pre-Spring Pieces in Its Latest Editorial

Plus a rare look inside the fashion house’s Parisian atelier.

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Respected retailer oki-ni is taking a bold step in its newest editorial. To showcase the shop’s latest pieces from Maison Margiela, it went as far as creating a pictorial inside the label’s Parisian atelier. This is a rare occurrence, since houses like Margiela keep a pretty tight hold on its inner workings. Regardless, oki-ni was able to score a visit and produce this sophisticated lookbook.

As you can see, Margiela’s 2017 pre-spring range takes center stage with sweatshirts, outerwear designs, knitwear, and footwear being the main draw. Loyal fans of the brand will get soft silhouettes and loose fabrics just in time for the warmer weather.

View the lookbook above and let us know your thoughts. You can also shop the pieces now at oki-ni.

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Felson Sajonas
Felson Sajonas Managing Editor, Branded Content

Felson Sajonas is the Managing Editor of Branded Content at Hypebeast, overseeing high-impact campaigns and features that bridge editorial integrity with commercial strategy, connecting fashion and culture for a global audience. He plays a key role in shaping the platform’s voice through culturally driven storytelling and has led campaigns for brands including Nike, adidas, Oakley, Timberland, LEGO and more, spanning long-form features, interviews and social-first launches.

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