New Foot Locker & Jordan Brand Spot Lets Us Relive the Magic of 'Space Jam'
With some assistance from Jimmy Butler and Blake Griffin.
It was only a matter of time before Jordan Brand would revisit the iconic Space Jam theme during the holiday season, and what better moment to do so than during the film’s 20-year anniversary. This holiday season, Jordan Brand has joined forces with Foot Locker to create special spots and unforgettable experiences channeling the characters from the nostalgic flick.
In the latest vid, a story is presented with the Monstars returning to take over the game of basketball on Earth, by their own rules. As a result, Bugs Bunny provides some assistance for some young athletes with the latest gear and footwear, in addition to some help from Los Angeles Clippers’ Blake Griffin.
To heighten the overall experience, the Monstars will crash Earth through the original House of Hoops by Foot Locker on 125th Street in Harlem. The space will host a special Monstars-influenced apparel customization as well as limited footwear from Jordan Brand, plus extra surprises which will span from today until December 3.
Check out the spot above and let us know if you’re looking forward to the Space Jam celebration.
