adidas's UltraBOOST 3.0 Selection Increases With New Purple Colorway
“Everything is purple.”
adidas’ UltraBOOST 3.0 is set to continue its reign off success with the reveal of another eye-catching colorway. Previously showcasing a future aqua colorway, a purple shade makes its way onto the upgraded Primeknit upper. Similar to the aforementioned iteration, its translucent caging is coated in the same purple as well as its heel counter. With its BOOST Technology remaining true to its original aesthetic, this new 3.0 brings the colorway to the forefront while keeping things simple.
There’s no specific date as to when we should expect the adidas UltraBOOST 3.0 to launch in its purple colorway, but stick with us and we’ll keep you updated with further release developments upon availability.