Watch This Video Analysis of Why Rappers Love Grey Poupon

YouTube channel Vox once again brings us an in-depth analysis, this time on the rise of hip-hop’s favorite condiment. Grey Poupon, the fancy mustard, has been so ubiquitous in rap music since the late ’90s it’s been heard in Ghostface Killah’s “Fish” to Kanye West’s “Facts.” Due in part of the famous question – which has embedded itself into the American lexicon – “Excuse me, do you have any Grey Poupon?” and it’s easy to rhyme with status, the white wine-based Dijon mustard has been referenced in over 118 songs to this day. Whether it’s as a way for rappers to flaunt their status symbols or merely used as a juxtaposition, take a look at the video above for the full analysis.