le PÈRE
With a reinterpretation of the adidas Juventus 24/25 home jersey leading the way.
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On Melrose Avenue in the city’s West Hollywood neighborhood.
Blending abstract forms with sportswear motifs.
The stylish Lower East Side brand exists as a collaborative incubator for bubbling creatives—and according to its founding team members, the goal is to build a new fashion blueprint with everyone you look up to.
Inspired by the Korean American artist, Nam June Paik.
Consisting of three collaborative capsules.
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