Emerging Menswear Brand le PÈRE Launches With an Aim to Re-Contextualize Fashion

As a new brand, it will partner with creatives to help amplify talent.

Fashion
4,739 Hypes 0 Comments

As a French translation for “the father,” new men’s label le PÈRE brings that definition to life via its debut ready-to-wear collection and incubator program designed to help amplify the talent of rising creatives.

For Spring/Summer 2022, le PÈRE presents a collection with fine artistry and a luxe hand-feel to its fabrications. Items include stonewashed denim, contrast color hoodies, carpenter-style trousers, and branded T-shirts and sweatshirts. Utilizing a palette of primary colors – including orange, blue and green – the brand has set a mood of nostalgia with its look book that features models in a pared-down, at-home environment.

Also included in the collection are digitized graphic prints that appear on key items such as long sleeve tees and shorts. To buffer the brand’s mission to be “a canvas for creatives to express their work through clothing,” le PÈRE will institute a “Quartier” of creators that includes musicians, illustrators, designers, and others, to interpret the brand’s ethos and, in-turn presents their vision of the brand to the world.

First up on the brand’s roster of collaborators is photographer Duane Michals, art director Faysal Matin and creative director Henock “HK” Sileshi. And with the title of its SS22 collection being “Another Version of Myself,” the brand aims to re-contextualize fashion by exploring the juxtaposition of masculinity, youth, and streetwear culture – with each item produced in limited quantity (in Italy and across Europe), with fabrics developed from high-quality mills in Italy, Portugal and Japan.

le PÈRE’s debut collection will be available on April 13 via the brand’s website, and as an exclusive, HYPEBEAST readers can pre-shop the collection here before the official launch date.

Elsewhere in fashion, Tom Ford’s FW22 collection highlights a nostalgic luxe for menswear.

Read Full Article

What to Read Next

Phyllida Barlow Challenges the Conventions of Sculpture in “Glimpse”
Art

Phyllida Barlow Challenges the Conventions of Sculpture in “Glimpse”

On view in Los Angeles until May 8.

A Kind of Guise Delivers Concise Capsule of Summer-Ready Suiting
Fashion

A Kind of Guise Delivers Concise Capsule of Summer-Ready Suiting

Featuring textured linen-merino wool seersucker and cotton-linen canvas.

AVNIER and Salomon Present Two Minimalist Takes on the XA Pro 3D
Footwear

AVNIER and Salomon Present Two Minimalist Takes on the XA Pro 3D

Releasing on April 14.

Billionaire Boys Club and Evisu Take Centre Stage at Wellgosh
Fashion

Billionaire Boys Club and Evisu Take Centre Stage at Wellgosh

Alongside pieces from Brain Dead, Gramicci and more.

Delta4x4's Rolls-Royce Cullinan Goes Full 'Mad Max' Mode
Automotive

Delta4x4's Rolls-Royce Cullinan Goes Full 'Mad Max' Mode

The complete conversion will set you back roughly $165,000 USD — and that doesn’t include the stock Cullinan.


Patrick Quarm Releases a Multilayered Print Edition With Avant Arte
Art

Patrick Quarm Releases a Multilayered Print Edition With Avant Arte

Available in blue and yellow iterations.

Will Poulter Comments on Physical Transformation for Adam Warlock Role in 'Guardians of the Galaxy Vol. 3'
Entertainment

Will Poulter Comments on Physical Transformation for Adam Warlock Role in 'Guardians of the Galaxy Vol. 3'

“I wouldn’t recommend anyone do what I did.”

Richard Mille-Sponsored SP80 "Sea Rocket" Looks to Break World Sailing Speed Record
Automotive

Richard Mille-Sponsored SP80 "Sea Rocket" Looks to Break World Sailing Speed Record

Designed to reach speeds of 80 knots (92 mph).

Shinola’s New Traveler Chronograph Is Inspired by the Company’s Michigan Routes
Watches

Shinola’s New Traveler Chronograph Is Inspired by the Company’s Michigan Routes

Carrying a Swiss-made quartz movement assembled in Detroit.

Take an Official Look at Dover Street Market's New Balance Made in U.K. 991
Footwear 

Take an Official Look at Dover Street Market's New Balance Made in U.K. 991

Marking 40 years of New Balance’s Made in U.K. manufacturing line in Flimby.

More ▾
 
We got you covered. Don’t miss out on the latest news by signing up for our newsletters.

By subscribing, you agree to our Terms of Use and Privacy Policy.