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HYPEBEAST Spaces: Nudie Jeans – Gothenburg, Sweden

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The first thing to understand about Nudie Jeans is that the brand is obsessed with its work. We originally learned this with our Essentials segment with founder Joakim Levin, but the Swedish brand embodies the spirit of denim even outside of its prod...

HYPEBEAST Spaces: Hawaiian Airlines Headquarters

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During our recent trip to Hawaii for POW! WOW! 2014, we visited the Hawaiian Airlines Headquarters for our latest Spaces and felt the festival spirit extend further than the parameters of Kakaako. Amid these spacious office quarters sits The Local Co...

HYPEBEAST Spaces: The Offices of Flat Fitty

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Headwear brand Flat Fitty recently settled into its new home at a 14,000 square foot facility located just a stone’s throw away from San Diego’s North County beaches. Completed just last year in November, the facility was designed to house...

HYPEBEAST Spaces: Westlife Distribution Inc. featuring 686, New Balance Numeric and Matix

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After three years of development, The Dream Facility — the 45,000-sq-ft home of Westlife Distribution Inc. and its brands 686® and Matix® is complete. Purchased back in 2010 by Westlife founder and CEO Mike West, the former truck lift compound...

HYPEBEAST SPACES: Reebok Headquarters – Canton, MA

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There’s a lot of talk about Beaverton or Cupertino, small American cities that are famous – if for nothing else – for the companies that call them “home.” A less familiar name in the conversation is the sleepy locale of Canton, Mass...

HYPEBEAST Spaces: Mercedes-Benz Research and Development North America

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Mercedes-Benz Research and Development North America has called Silicon Valley its home for the past 20 years and recently it moved its headquarters from Palo Alto to Sunnyvale, California. With its grand opening taking place last month, our friends...

HYPEBEAST Spaces: Levi’s® Station to Station Train

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Over the course of September, we partnered with Levi’s® and embarked on the 10-stop Station to Station train as it made its way across the entire United States. The nomadic art experience conceptualized by Doug Aitken began in NYC and concluded in Oa...

HYPEBEAST Spaces: wings + horns Vancouver Flagship Store

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Vancouver recently welcomed the arrival of an immensely anticipated wings + horns flagship space. One of the city’s best known exports in the menswear landscape, this new development from the Canadian staple marks a strong step forward for the...

HYPEBEAST Spaces: Hing Yeung of HKST’s Ebell Theatre Loft

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Tucked away within the richly archaic Ebell Theatre in Long Beach, California is a large, vaulted duplex – wildly colorful, yet elegantly minimal. The space is occupied by one Hing Yeung, creative director of creative agency Hong Kong Stunt Team (HKS...

HYPEBEAST Spaces: A Last Look at the WTAPS Atelier

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Imagine a single family whose members are all passionate about the exact same thing — that’s the environment any visitor would feel once they step foot inside the Jingumae Tokyo location of the WTAPS atelier. The large-by-any-standard stu...