Nike Reaffirms Commitment to Environmental and Social Targets in New Sustainability Report

No longer the poster child for all that is wrong with the globalized economy.

Fashion
38.1K 0 Comments

Once the poster child for all that is wrong with the globalized economy, Nike is now at the forefront of sustainability in both fashion and sports. Since the release of its environmentally conscious Flyknit technology in 2012, the sportswear behemoth has since turn it’s image around revamping many of its core business components, including manufacturing, production, workforce, etc.

As noted in Nike’s latest Sustainable Business Report, the brand reaffirms its commitment to environmental and social targets, while ambitiously forecasting it’ll double its business while halving the company’s environmental impact.

Here are some key points from the report:

  • Since 2012, Flyknit technology has reduced nearly 3.5 million pounds of waste.
  • Since 2010, more than three billion plastic bottles have been diverted from landfills and converted into recycled polyester for Nike performance products.
  • Nike’s ColorDry technology, which dyes fabric using zero water, has saved more than 20 million liters of water.
  • The Reuse-A-Shoe program has recycled approximately 30 million pairs of shoes.
  • Nike is targeting a 10% reduction in the average environmental footprint of its shoes by 2020.
  • By 2025, Nike aims to use 100% renewable energy in its owned and operated facilities, and has already implemented on-site renewable energy generation at some of its largest facilities.
  • 86% of Nike’s contract factory base has reached a performance rating that demonstrates their commitment to valuing workers and improving environmental standards. By 2020, Nike’s aim is for 100% of contract factories to reach this level.
  • By 2020, Nike aims to have zero waste from contracted footwear manufacturing sent to landfill or incineration without energy recovery.

Learn more about Nike’s sustainable initiatives here.

Read Full Article

What to Read Next

Jacquemus' New Nike "Jacumoon" Sneaker Rumored to Release in Three Colorways
Footwear

Jacquemus' New Nike "Jacumoon" Sneaker Rumored to Release in Three Colorways

Look out for the retro silhouette to appear in “Off Noir,” “Alabaster” and “University Red” this year.

Anti Social Social Club and Goodyear Pump the Gas on New Collab
Fashion

Anti Social Social Club and Goodyear Pump the Gas on New Collab

With “Storm Truck” graphic hoodies, blimp-inspired tops, racing hats and more.

Martine Rose x Nike Shox MR4 Rumored to Return in Bold New Colorways
Footwear

Martine Rose x Nike Shox MR4 Rumored to Return in Bold New Colorways

Featuring “Fire Red” and “Metallic Platinum” iterations.


Anti Social Social Club and Coca-Cola Are Ready to Rock Around the Christmas Tree
Fashion

Anti Social Social Club and Coca-Cola Are Ready to Rock Around the Christmas Tree

With a holiday-themed capsule of festive hoodies, T-shirts and caps.

Beyonce Covers Prince's "The Beautiful Ones"
Music 

Beyonce Covers Prince's "The Beautiful Ones"

Beyonce covers another Prince classic.

A$AP Mob & Juicy J Unveil "Yamborghini High" Video
Music 

A$AP Mob & Juicy J Unveil "Yamborghini High" Video

This is one trippy video.

Keep up With All Your Bilingual Friends With Google's New Tap to Translate Function
Tech & Gadgets

Keep up With All Your Bilingual Friends With Google's New Tap to Translate Function

An Android exclusive.

Young Thug is Being Sued
Music 

Young Thug is Being Sued

Thugger is once again in legal hot water.

Samsung's Galaxy Surfboard Offers Real-Time Updates
Tech & Gadgets

Samsung's Galaxy Surfboard Offers Real-Time Updates

The best Galaxy yet.


Chance The Rapper Calls Kanye West "The Greatest Artist of This Generation"
Music 

Chance The Rapper Calls Kanye West "The Greatest Artist of This Generation"

“I’d be like, ‘Let me remind you all the fucking time.’”

Post Malone Will Drop a Mixtape and Merch Collection Tomorrow
Fashion

Post Malone Will Drop a Mixtape and Merch Collection Tomorrow

‘August 26’ is dropping May 12.

Azealia Banks Dropped From Festival After Offensive Tweets to Zayn Malik
Music 

Azealia Banks Dropped From Festival After Offensive Tweets to Zayn Malik

Accusations that Zayn ripped off her look devolved into racial slurs and threats.

The New, Extended 'Top Gear' Trailer Shows off a Serious Roster of Vehicles
Automotive

The New, Extended 'Top Gear' Trailer Shows off a Serious Roster of Vehicles

McLarens, Mustangs, and Vipers galore.

The 'Voltron: Legendary Defender' Official Trailer Is Finally Here
Entertainment

The 'Voltron: Legendary Defender' Official Trailer Is Finally Here

The return of an 80’s classic.

More ▾