Hiroshi Fujiwara

Hiroshi Fujiwara

Designer and founder of fragment design and retaW

Profile

Industries
Founded February 7, 1964
Headquarters Ise, Japan

Share Brand

Description

Hiroshi Fujiwara is a Japanese streetwear designer, musician, prominent streetwear influencer, and founder of fashion label fragment design and home goods brand retaW. Other ventures include projects with the POOL aoyama concept store and snowboarding line AK457. He is known as the ‘Godfather of Harajuku’, who has collaborated with the likes of Nike, Burton, Levi’s, Stussy, Supreme, Converse, and Beats by Dre, as well as with artists like Takashi Murakami, KAWS, and Eric Clapton.
Read More

Share Brand

Share Brand

Latest Collections

Looking Back on 10 Years of Air Max Day
Footwear 

Looking Back on 10 Years of Air Max Day

Recapping the history of Nike’s annual celebration of Air.

Cole Haan and Hiroshi Fujiwara's fragment design Give a Streetwear Spin to the Classic Penny Loafer
Footwear 

Cole Haan and Hiroshi Fujiwara's fragment design Give a Streetwear Spin to the Classic Penny Loafer

In an exclusive conversation, Japanese streetwear icon Hiroshi Fujiwara speaks about the collaboration.

Hiroshi Fujiwara Teases fragment design x Stanley Collab
Design

Hiroshi Fujiwara Teases fragment design x Stanley Collab

Previewing a Stanley tumbler in emerald green.

eBay to Celebrate Pokémon Day with "Catch 151" One-Day Auction
Gaming

eBay to Celebrate Pokémon Day with "Catch 151" One-Day Auction

Featuring a variety of rare cards as well as collectibles from names like Daniel Arsham, Hiroshi Fujiwara and more.

fragment design's Hiroshi Fujiwara Is Publishing an Autobiography
Fashion

fragment design's Hiroshi Fujiwara Is Publishing an Autobiography

The book is slated to release by the end of the year.

Fendi Teams Up with Hiroshi Fujiwara for Pokémon and fragment design Capsule
Fashion

Fendi Teams Up with Hiroshi Fujiwara for Pokémon and fragment design Capsule

Consisting of two separate-yet-connected collections, one with Pokémon and one without.

Take a First Look at the Air Jordan 1 Low '85 "Metallic Navy"
Footwear

Take a First Look at the Air Jordan 1 Low '85 "Metallic Navy"

Expected to arrive early next year.

CASETiFY Teams up with fragment design and GOD SELECTION XXX For Latest Collab
Tech & Gadgets

CASETiFY Teams up with fragment design and GOD SELECTION XXX For Latest Collab

Introducing a range of accessories for both Apple and Android products.

fragment design and UNDERCOVER's FW23 Collection Releases Next Week
Fashion

fragment design and UNDERCOVER's FW23 Collection Releases Next Week

Packed with over 30 co-designed pieces, the duo has just fully revealed the upcoming capsule.

First Look at the fragment design x Nike Zoom Spiridon
Footwear

First Look at the fragment design x Nike Zoom Spiridon

Presented in a navy colorway with subtle “FRGMT” branding at the outsole and heel tab.

Load More
 
We got you covered. Don’t miss out on the latest news by signing up for our newsletters.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.