Byredo

Byredo

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Profile
Founded 2006
Industries Accessories
Headquarter Stockholm, Sweden
Website byredo.com
Byredo is a fragrance house company founded by Ben Gorham, in 2006. The brand’s unique identity comes from a balance of Scandinavian ethos of simplicity and reduction, with a sense of eclecticism and adventure. In addition to stocking its products at department stores and boutiques such as Barney’s, Liberty, & Bon Marche.

2015

Releases a Barneys exclusive fragrance in collaboration with Oklahoma City Thunder (NBA) point guard Russell Westbrook, entitled “Westbrook”
Collaborates with Oliver Peoples on a scent and sunglasses collection

2006

Founded by Ben Gorham
Byredo Plans to Be Around for the Next 100 Years
Fashion  

Byredo Plans to Be Around for the Next 100 Years

Founder Ben Gorham talks competitiveness, Chanel and his newly-opened London flagship store.

Off-White™ x BYREDO Unveil Every Single Product from Their "Elevator Music" Collab
Fashion

Off-White™ x BYREDO Unveil Every Single Product from Their "Elevator Music" Collab

Inspired by Carsten Höller’s 2004 work “The Elevator.”

Byredo to Open London Store This Year
Design

Byredo to Open London Store This Year

Taking over a three-storey townhouse.

An Off-White™ x Byredo Collaboration Is on the Way
Fashion

An Off-White™ x Byredo Collaboration Is on the Way

“Elevator Music.”

You Can Soon Smell Like IKEA
Design

You Can Soon Smell Like IKEA

Byredo is bottling IKEA’s scent.

Oliver Peoples Links up With Byredo for Another Collection
Fashion

Oliver Peoples Links up With Byredo for Another Collection

Expanding on their original collection.

10 Last Minute Valentine's Day Gift Ideas
Fashion Guides

10 Last Minute Valentine's Day Gift Ideas

Love is in the air.

Byredo Bibliothèque Room Spray Combines Peach and Plum With Leather Scents
Design

Byredo Bibliothèque Room Spray Combines Peach and Plum With Leather Scents

An olfactory essential for the modern home.

Changing the Scent of the Fragrance Industry
Fashion

Changing the Scent of the Fragrance Industry

How Byredo’s founder Ben Gorham is changing what we think about perfume.

Russell Westbrook x Byredo "Westbrook" Fragrance
Fashion

Russell Westbrook x Byredo "Westbrook" Fragrance

The OKC Thunder point guard gets his own high-end signature scent.
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