Awake NY

Awake NY Top 100

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Description

Founded by former Supreme brand director Angelo Baque, Awake NY is a logo-driven streetwear brand mostly known for its signature flowing script motif. Launched in 2012, Awake NY released its first full U.S. collection in 2017 and has presented extensive seasonal capsules since then. With an ever-growing emphasis on social justice and a Rolodex of collaborators that includes ASICS, Reebok, Moncler and more, Awake’s products are inherently grounded in its New York heritage — but serve up a visceral, global appeal.
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Latest Collections

Chris Gibbs Announces Union Tokyo Store
Fashion

Chris Gibbs Announces Union Tokyo Store

Launching with 30 collaborations including Kaws, ALYX & Awake NY.

Awake NY to Debut New Hoodie & Restock a Few More Sought-After Items
Fashion

Awake NY to Debut New Hoodie & Restock a Few More Sought-After Items

Social Studies Tee and Awake NY x Patta Track Suits are also on deck.


Awake NY Previews Its Upcoming Range of Beanies
Fashion

Awake NY Previews Its Upcoming Range of Beanies

A colorful complement to the hats, tees and hoodies.

#28: Chris Gibbs Explains How Social Studies Is Meant to Teach the Kids
HBR

#28: Chris Gibbs Explains How Social Studies Is Meant to Teach the Kids

Catching up with the Union LA honcho at the collective’s Art Basel Miami installation.

See What Went Down at the Social Studies Workshop in Miami
Fashion

See What Went Down at the Social Studies Workshop in Miami

Bespoke T-shirt workshops with Virgil Abloh, Heron Preston and more.

Awake NY and Patta Unite for Joint Tracksuit Capsule
Fashion

Awake NY and Patta Unite for Joint Tracksuit Capsule

Dropping at Art Basiel Miami’s Social Studies.

032c Releases "Berlin Kidz" Merch Capsule
Fashion

032c Releases "Berlin Kidz" Merch Capsule

Alongside drops from Awake NY and Whitehouse 3000.

Awake NY Will Take Part in Art Basel Miami's Social Studies Project
Art

Awake NY Will Take Part in Art Basel Miami's Social Studies Project

Including Virgil Abloh, Heron Preston, 032c and many others.

#23: Angelo Baque Explains How a Kid from Queens Found Himself at the Epicenter of Streetwear
HBR

#23: Angelo Baque Explains How a Kid from Queens Found Himself at the Epicenter of Streetwear

The creative also speaks on Awake NY and even his first brand, Absurd.

Some Ware, Awake NY, Odwalla 1221, Come Tees & No Vacancy Inn Have Something Special in the Works
Fashion

Some Ware, Awake NY, Odwalla 1221, Come Tees & No Vacancy Inn Have Something Special in the Works

Streetwear and art’s finest connect.

 

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