Nike’s “What the Football” Campaign Celebrates Female Ballers Who Are Changing the Game
Nike Top 10
American Sportswear Company
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Nike is a major American sportswear and footwear company, based in Portland, Oregon. The Nike legacy began in 1964, when track athlete Philip Knight and his coach Bill Bowerman set up a small business importing Japanese running shoes under the name Blue Ribbon Sports (BRS). Nike sponsors and collaborates with a diverse range of high-profile athletes and sports teams on a global level, with the highly recognized trademarks of "Just Do It" and the Swoosh logo. In addition, Nike is the world's biggest supplier of sportswear and footwear.
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With the campaign’s short film featuring 11 players including Ada Hegerberg, Alex Morgan, and Chloe Kelly.
A print first introduced and immortalized in sneaker culture by Tinker Hatfield.
Appearing just before the film’s release next week.
Featuring concealed “Red Stardust” Swooshes and a special bodega-inspired shoe box.
Featuring the Chanel x Pharrell Williams multicolor sneakers.
A silky number for the Spartans-friendly colorway.
The new technology reduces the midsole’s carbon footprint by at least 43% and offers runners 13% more energy return.
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