Jordan Brand

Jordan Brand Top 10

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

The Jordan Spizike Low and Jordan Stadium 90 Receive "Dongdan"-Themed Colorways
Footwear

The Jordan Spizike Low and Jordan Stadium 90 Receive "Dongdan"-Themed Colorways

Both new looks from Jordan Brand celebrate China’s popular streetball site.

Official Images of the Air Jordan 2/3 Hybrid Sneaker
Footwear

Official Images of the Air Jordan 2/3 Hybrid Sneaker

Combining the Air Jordan 2’s upper with the Air Jordan 3’s sole.


Official Images of the Air Jordan 6 "Reverse Oreo"
Footwear

Official Images of the Air Jordan 6 "Reverse Oreo"

The black and white colorway is expected to arrive this June.

J Balvin's Air Jordan 3 "Rio" Sets the Horizon for This Week's Best Footwear Drops
Footwear

J Balvin's Air Jordan 3 "Rio" Sets the Horizon for This Week's Best Footwear Drops

Joining releases from Wales Bonner x adidas, Supreme x Clarks, Futura x Nike SB and more.

First Look at the Air Jordan 1 High G "Camo"
Golf

First Look at the Air Jordan 1 High G "Camo"

A favorite of golf sneaker culture enthusiasts returns.

An Air Jordan 4 “Atmosphere Grey” Is Not Releasing
Footwear

An Air Jordan 4 “Atmosphere Grey” Is Not Releasing

Originally reported to drop next spring, a different Air Jordan 4 release is planned instead.

Travis Scott x Air Jordan 1 Low OG to Arrive in “Dark Pony/Pink Oxford” for Women
Footwear

Travis Scott x Air Jordan 1 Low OG to Arrive in “Dark Pony/Pink Oxford” for Women

Reported to be dropping sometime during Spring 2025.

New Air Jordan 12 "Bloodline" Colorway Expected to Release Next Year
Footwear

New Air Jordan 12 "Bloodline" Colorway Expected to Release Next Year

Slated to replace the release of the “Flu Game” iteration.

A Rare Air Jordan 1 "Bred" Sample From 1984 Is Up For Auction
Footwear

A Rare Air Jordan 1 "Bred" Sample From 1984 Is Up For Auction

The prototype pair features “Air Jordan” text on its collar instead of a ball-and-wings logo.

Air Jordan 1 High OG Patent "Black/White" Reportedly Releasing in Spring 2025
Footwear

Air Jordan 1 High OG Patent "Black/White" Reportedly Releasing in Spring 2025

Another OG Air Jordan 1 colorway is set to get the patent leather treatment.

Official Look at Jordan Tatum 2 "Bleached Blue Void"
Footwear

Official Look at Jordan Tatum 2 "Bleached Blue Void"

Arriving towards the end of the month.

Official Look at the Jordan Spizike Low "Anthracite"
Footwear

Official Look at the Jordan Spizike Low "Anthracite"

Arriving late this year.

 

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