Jordan Brand

Jordan Brand Top 10

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

The A-Z's of Active NBA and WNBA Players' Signature Shoes: 2025 Edition
Footwear

The A-Z's of Active NBA and WNBA Players' Signature Shoes: 2025 Edition

Reviewing the past season’s kicks, from Aaron Gordon to Zion Williamson.

Official Look at the Air Jordan 4 "Forget Me Not"
Footwear

Official Look at the Air Jordan 4 "Forget Me Not"

The Mother’s Day-themed colorway features floral lace accessories.


Jayson Tatum Refreshes the Jordan Tatum 3 With a “Light Denim” Look
Footwear

Jayson Tatum Refreshes the Jordan Tatum 3 With a “Light Denim” Look

Featuring Intricate Japanese Boro-style stitching.

Official Images of the Air Jordan 1 High OG "UNC Reimagined"
Footwear

Official Images of the Air Jordan 1 High OG "UNC Reimagined"

Featuring an aged effect similar to that of 2022’s “Lost & Found” release.

Action Bronson and New Balance MADE in USA's 990v6 “Ainõzama” Energizes This Week's Best Footwear Drops
Footwear

Action Bronson and New Balance MADE in USA's 990v6 “Ainõzama” Energizes This Week's Best Footwear Drops

Collaborations between JJJJound x OTW by Vans, Converse x KENZO, Story mfg. x ASICS, and more are set to arrive as well.

Jordan Brand Debuts New Air Rev Golf Shoe
Golf

Jordan Brand Debuts New Air Rev Golf Shoe

Blending performance and innovation to take golf footwear to the next level.

The Air Jordan 1 Low OG “Washed Teal” Gets an Icy Finish
Footwear

The Air Jordan 1 Low OG “Washed Teal” Gets an Icy Finish

Featuring a shaggy Swoosh for a rugged and textured look.

Air Jordan Flight Court Surfaces in Sleek "Black Cat" Colorway
Footwear

Air Jordan Flight Court Surfaces in Sleek "Black Cat" Colorway

Arriving in the coming months.

Official Images of This Year's Air Jordan 11 Low "Bred" Retro
Footwear

Official Images of This Year's Air Jordan 11 Low "Bred" Retro

Reportedly inspired by a PE Michael Jordan donned during the 1996 NBA Finals.

Jordan Brand Creates Special Edition Air Jordan 4 for Marquette Women’s Basketball
Footwear

Jordan Brand Creates Special Edition Air Jordan 4 for Marquette Women’s Basketball

Featuring gold accents for a refined touch.

Closer Look at a Travis Scott x Air Jordan 1 Low Turf "Reverse Mocha" Sample
Footwear

Closer Look at a Travis Scott x Air Jordan 1 Low Turf "Reverse Mocha" Sample

This deadstock pair has been listed for sale at a whopping $20,000 USD.

Official Look at the Jordan Luka "Bloodline” Pack
Footwear

Official Look at the Jordan Luka "Bloodline” Pack

Featuring the Luka 4 and Luka .77 silhouettes.

 

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