This Is What to Expect from Sneakers in 2020
Jordan Brand Top 100
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Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
The new decade marks a new era in sneaker culture.
The otherworldly high-top arrives in more colorway options.
Rep the latest lifestyle items.
Featuring the Air Max 200, Aerospace 720 and the React Havoc SE.
By way of a glittering silver upper reminiscent of a disco ball.
Alongside UNDERCOVER’s Nike React Prestos, YEEZY’s 350 V2 “Marsh,’ the adidas Superstan, and so much more.
We also discuss ‘Fortnite’s TikTok Dance Contest and Zion Williamson’s debut.
Borrowing from the city’s eight rail lines.
The 1-of-1 design is only available through a free raffle at Juice LA’s CNY Night Market.
Including new Aerospace 720 and React Havoc SE collaborations.
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