Zion Williamson’s Latest Air Jordan 35 “Animal Instinct” PE is Revealed
Jordan Brand Top 100
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Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
The pair pays homage to crocodiles and the Pelicans’ All-Star’s lightning quick instincts on the hardwood.
Complete with special WINGS hangtags and graduation tassels.
Presented by Jordan Brand
Demonstrating how to wear the AJ1 High OG “Hyper Royal.”
A barrage of neon accents dress up the Celtics’ All-Star’s newest kicks.
The retrofuturistic silhouette supplies heavily textured uppers and thickly-stitched details, expanding on the ethos established by its predecessor.
Returning for the first time since 2006.
HYPEBEAST spoke to Whitaker Group president James Whitner about the androgynous design’s inspiration, the importance of community to AMM and more.
Your best look yet at the shoe’s metallic purple details and crisp white leather base.
The sustainably-made offering is joined by the Air Jordan 1 Retro High OG “Hyper Royal, adidas YEEZY BOOST 700 “Bright Blue” and the Nike Dunk Low “Green Glow”.
Including May’s new take on the Air Jordan 1 High Zoom CMFT and her first apparel collection with the Jumpman.
Complete with a bold brushstroke-Swoosh.
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