On-Foot View of the Union x Air Jordan 2 “Rattan”
Jordan Brand Top 10
Profile
Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
The streetwear boutique adds perforated suedes and branded ankle collars.
The batch features more Air Jordan 1 colorways, an Air Jordan 12 “Playoff” bring backs, striking Air Jordan 4s and more.
Washed in white, black and gray fog with a touch of bleached coral.
Presented by GOAT
Yet another strong year for the Jumpman silhouette.
A subtle nod to the Dunk Low “Dark Marina Blue” edition.
While the Air Jordan 1 Element GORE-TEX and Nike Dunk Low “Goldenrod” also land.
Resembling the Air Jordan 7 “Cardinal.”
The Boston Celtics star teases the shoe is “on the way.”
To all their athletes across the NBA, WNBA, NFL and MLB.
The self-lacing model gets hit with hues resemblant of MJ’s alma mater.
