Jordan Brand

Jordan Brand Top 10

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

Jordan Brand Presents Its Spring 2023 Retro Collection
Footwear

Jordan Brand Presents Its Spring 2023 Retro Collection

Including the long-awaited return of the Air Jordan 1 “Black/White,” Air Jordan 3 “White Cement/Reimagined” and Air Jordan 13 “Playoffs” as well as several fresh colorways.

The Jordan Zion 2 Surfaces in Red Suede
Footwear

The Jordan Zion 2 Surfaces in Red Suede

Hitting the shelves in early 2023.


Jordan Brand Dips the AJ1 Low Golf in Navy
Golf

Jordan Brand Dips the AJ1 Low Golf in Navy

Yet another colorway of the spikeless golf shoe emerges.

Official Images of the Air Jordan 1 Low OG "Year of the Rabbit"
Footwear

Official Images of the Air Jordan 1 Low OG "Year of the Rabbit"

Limited to just 5,000 pairs.

Editor's Picks: Our Favorite Sneakers of 2022
Footwear

Editor's Picks: Our Favorite Sneakers of 2022

The kicks that the HYPEBEAST staff enjoyed rocking this year.

Jordan Brand Officially Reveals the Air Jordan 37 Low
Footwear

Jordan Brand Officially Reveals the Air Jordan 37 Low

Previously spotted on-foot courtesy of Jayson Tatum.

Sink Your Teeth Into the AJ1 Low Golf "Croc Skin"
Golf

Sink Your Teeth Into the AJ1 Low Golf "Croc Skin"

Featuring two mostly monochromatic designs.

Air Jordan 1 Low Golf Receives the "Rust Pink" Treatment
Golf

Air Jordan 1 Low Golf Receives the "Rust Pink" Treatment

The silhouette’s Art Basel-exclusive gets reformatted in low-cut form for the fairway.

Air Jordan 37 Adopts the Classic "Bordeaux" Motif
Footwear

Air Jordan 37 Adopts the Classic "Bordeaux" Motif

The retro ensemble from the Air Jordan 7 makes its way to the court once again.

The Air Jordan 9 Appears in "Light Olive"
Footwear

The Air Jordan 9 Appears in "Light Olive"

Putting a new spin on the OG “Olive” colorway.

Off-White™ and Nike's Air Terra Forma Tops This Week’s Best Footwear Drops
Footwear

Off-White™ and Nike's Air Terra Forma Tops This Week’s Best Footwear Drops

Nike’s Air Max 1 “Ugly Duckling” pack, the Air Jordan 1 “Gorge Green,” the A-COLD-WALL* x Converse Geo Forma Boot and more are also set to launch.

Jordan Luka 1 Rounds Out the "Year of the Rabbit" Collection
Footwear

Jordan Luka 1 Rounds Out the "Year of the Rabbit" Collection

Arriving in a tonal palette with hints of red and gold for the occasion.

 

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