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ASICS

ASICS Top 10

Profile

Industries
Footwear
Founded September 1, 1949
Headquarters Kobe, Japan

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Description

ASICS is a Japanese athletic equipment company, producing footwear and sports equipment for a wide array of sports, incepted as Onitsuka Co. Ltd. in 1949 by Kihachiro Onitsuka. It was originally aimed at producing basketball shoes in his hometown of Kobe, Japan. The company’s trademark branding of crossed stripes first made its debut in the Mexico 66 design and has since become ubiquitous.
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Latest Collections

Ronnie Fieg Officially Unveils His ASICS "Super Green" Pack
Footwear

Ronnie Fieg Officially Unveils His ASICS "Super Green" Pack

KITH’s five-year anniversary celebration continues.
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13.7K   0 Comments
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Undefeated x ASICS GEL-Lyte V "DISARRAY"
Footwear

Undefeated x ASICS GEL-Lyte V "DISARRAY"

With a design inspired by WWI battleships.
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8.1K   0 Comments
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Slam Jam x ASICS "6THPRLLL" Collaboration
Footwear

Slam Jam x ASICS "6THPRLLL" Collaboration

Step into an imaginary world.
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11.3K   0 Comments
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A First Look at Ronnie Fieg's ASICS GEL-Lyte 3.1 "Super Green"
Footwear

A First Look at Ronnie Fieg's ASICS GEL-Lyte 3.1 "Super Green"

The highly-anticipated new silhouette is finally here.
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9.0K   0 Comments
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size? x ASICS GEL-Kayano "Lavender"
Footwear

size? x ASICS GEL-Kayano "Lavender"

A classic design revisited.
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5.6K   0 Comments
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Ronnie Fieg to Release "Super Green" GEL-Lyte III and GEL-Lyte 3.1
Footwear

Ronnie Fieg to Release "Super Green" GEL-Lyte III and GEL-Lyte 3.1

For KITH’s 5th anniversary
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14.5K   0 Comments
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Solebox x ASICS "Blue Carpenter Bee" Collaboration Is Finally Set to Release
Footwear

Solebox x ASICS "Blue Carpenter Bee" Collaboration Is Finally Set to Release

It’s about time.
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6.5K   0 Comments
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ASICS Is Ushering in Summer With a Seersucker Two-Pack
Footwear

ASICS Is Ushering in Summer With a Seersucker Two-Pack

Seasonal textiles decorate two ASICS classics.
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5.4K   0 Comments
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The ASICS GEL-Lyte III Arrives in a Crisp "Dragon Fly" Colorway
Footwear

The ASICS GEL-Lyte III Arrives in a Crisp "Dragon Fly" Colorway

Cooler hues for the summer.
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5.8K   0 Comments
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BAIT & ASICS Collaborate on a Special Celebratory "73-9" Silhouette
Footwear

BAIT & ASICS Collaborate on a Special Celebratory "73-9" Silhouette

Records are made to be broken.
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4.3K   0 Comments
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A Closer Look at the ASICS "Japanese Textile" Pack
Footwear

A Closer Look at the ASICS "Japanese Textile" Pack

A fitting tribute to its Japanese roots.
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16.9K   0 Comments
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ASICS Drops the "Japanese Textile" Pack
Footwear

ASICS Drops the "Japanese Textile" Pack

ASICS flaunts its Japanese heritage in these new offerings.
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9.6K   0 Comments
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