The Nike Air Huarache Light Goes Heavy on ACG Inspiration in this size? Exclusive
Footwear Fashion

The Nike Air Huarache Light Goes Heavy on ACG Inspiration in this size? Exclusive

size?’s slew of exclusive drops continue as a classic Nike colorway is repurposed for the Air

A New Brooklyn Creative Studio and Former Nike Designers: Can adidas Become the Top Sports Brand?
Footwear

A New Brooklyn Creative Studio and Former Nike Designers: Can adidas Become the Top Sports Brand?

Earlier this week, news broke of a huge power move that saw three important components of Nike’s

Is Fashion's Future About Designing Your Own Product? HYPEBEAST Looks At 20 Examples
Fashion

Is Fashion's Future About Designing Your Own Product? HYPEBEAST Looks At 20 Examples

Fifteen years ago in 1999, Nike effectively turned the footwear industry and product as we know it

From New York to Taipei: Learning About the Consumer with Jimmy Wu of INVINCIBLE
Footwear

From New York to Taipei: Learning About the Consumer with Jimmy Wu of INVINCIBLE

Almost a decade ago, Jimmy Wu picked up from his adopted home of New York City and returned back to

7 Things to Consider for Fashion Brands Entering China with Richard Hobbs of The HUB
Fashion Guides

7 Things to Consider for Fashion Brands Entering China with Richard Hobbs of The HUB

For the better half of the last decade, brands have salivated at the prospects of entering Mainland

Start to Finish: The Anatomy of 3sixteen's New Unsanforized and Untreated Kibata Jean
Fashion

Start to Finish: The Anatomy of 3sixteen's New Unsanforized and Untreated Kibata Jean

Since successfully changing gears over half a decade ago, 3sixteen and its denim has defined the


Carhartt WIP x Vans Classics 2014 Fall/Winter Era
Footwear Fashion

Carhartt WIP x Vans Classics 2014 Fall/Winter Era

Two respected entities in their own right, Carhartt WIP and Vans partner once again this season on

10 Things to Consider Before Quitting Your Day Job to Start a Brand with Richard Liu of DSPTCH
Fashion

10 Things to Consider Before Quitting Your Day Job to Start a Brand with Richard Liu of DSPTCH

Sometimes the monotony and bureaucracy of the corporate world could also be deemed one of the

A Further Look at the adidas Predator Instinct "Eyes"
Footwear Fashion

A Further Look at the adidas Predator Instinct "Eyes"

Following up quickly on a successful World Cup campaign, adidas turned its attention to an all-new

THROUGH THE LENS: The 2014 World Cup in Brazil
Fashion

THROUGH THE LENS: The 2014 World Cup in Brazil

Touching down in Sao Paulo on June 11th, HYPEBEAST had the opportunity to spend the entirety of the

Polls: Will Germany or Argentina Win the 2014 World Cup?
Fashion Sports

Polls: Will Germany or Argentina Win the 2014 World Cup?

As we enter our 63rd and 64th matches respectively this weekend, the long road that began

Nike 1994: A Look Inside Nike's First Ever Brazilian Pop-Up Shop
Fashion

Nike 1994: A Look Inside Nike's First Ever Brazilian Pop-Up Shop

Since June 12, the world’s attention has turned to Brazil. As a fledgling market increasingly

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