New Era Unveils New York Knicks 2026 NBA Ring Ceremony Collection
The commemorative headwear capsule celebrates the franchise’s championship title alongside a campaign starring Karl-Anthony Towns.
Summary
The commemorative headwear capsule celebrates the franchise's championship title alongside a campaign starring Karl-Anthony Towns
New Era has officially unveiled the 2026 NBA Ring Ceremony Collection, commemorating the New York Knicks’ historic 2025-26 championship title.
Marking the franchise’s first championship in over five decades, the commemorative assortment is headlined by the official Locker Room cap, slated to be worn by players on the court during the ring and banner ceremony ahead of tonight’s season tip-off. The Locker Room design arrives across New Era’s structured 9FIFTY snapback and relaxed 9TWENTY adjustable silhouettes, constructed with a beige crown and a contrasting Knicks-blue visor. The front panels showcase white and metallic gold patches of the Knicks emblem, flanked directly by the NBA logo and the Larry O’Brien Trophy. Finishing touches include “NBA 2025-26 Champions” embroidered along the side in blue and metallic gold threading, balanced by a blue New Era flag on the opposite panel.
In addition to the official Locker Room edition, the collection provides alternate styles executed in classic Knicks team colors. These variations present the primary Knicks logo on the front crown alongside the Larry O’Brien Trophy, accented by a dedicated “National Basketball Association 2025-26 Champions” side patch, the New Era flag, and the official NBA insignia situated directly above the rear closure.
To support the release, New Era partnered with brand ambassador and Knicks star Karl-Anthony Towns for a campaign video filmed at the New Era NYC flagship location. The short visual spot follows Towns taking on the role of a store associate, learning retail operations and assisting fans preparing for the championship celebration.
