Cut Waves Not Flowers Partners With RHC To Launch the “Swimming Together Collection
Led by French creative Cloé Cothenet.
Summary
- Cut Waves Not Flowers taps RHC for a “Swimming Together Collection,” featuring an apparel drop that blends ’90s surf and skate aesthetics with relaxed West Coast vibes
- Conceived by Cloé Cothenet, the range spans hoodies, tees, sweatshirts and checkered button‑ups, adorned with embroidery and graphic prints
Cut Waves Not Flowers and RHC have joined forces to release their “Swimming Together Collection.” Brought to life by French creative Cloé Cothenet, the drop is rooted in the idea of water as a universal connector between Japan and France, with the pieces exploring themes of movement, love and shared relationships.
Cloé’s distinctive typography and graphic sensibility are central to the designs, which merge RHC’s philosophy with her independent creative vision. Inspired by her indie magazine, First Love, the collection amalgamates ’90s surf and skate aesthetics, with garments that blend nostalgic “West Coast” vibes with the refined, relaxed sensibility.
From hoodies with bold, all-over prints, graphic tees, sweatshirts and checkered button-ups with embroidered detailing, the lineup is grounded in a palette that evokes a summery vibe and lived-in feel. Alongside the apparel, a limited 20‑page ZINE featuring Cloé’s photography and Thibault Lenours’ visuals provides deeper insight into the project’s inspiration.
The collection will be available at RHC Ron Herman and Ron Herman “R” stores, as well as online from March 20, 2026.
