Afrofuturism Takes the Wheel With Dior and Lewis Hamilton's Fall 2025 Collection

Blending everyday elegance and casualness.

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Summary

  • The latest Dior and Lewis Hamilton collaboration is reinvented to convey Hamilton’s passion for Afrofuturism
  • The collection blends audacious aesthetics with rich cultural heritage to push performance and style boundaries

Dior and Lewis Hamilton, the seven-time Formula 1 world champion and Dior ambassador, have unveiled their latest creative partnership, a collection that marks a bold, new creative odyssey. Building on their initial successful ventures, this exceptional line is being reinvented to powerfully convey one of Hamilton’s deepest passions: Afrofuturism. The collection is a testament to the fusion of audacious aesthetics and rich cultural heritage.

Imbued with a forward-thinking aesthetic, this collection pushes the boundaries of performance and personal limits while seeking a lasting quintessence of style. The silhouettes daringly blend elegance and casualness, showcasing a plural range of traditional savoir-faire. This creates a powerful symbiosis of patrimonies that is at once historically resonant, contemporarily relevant, and deeply personal to Hamilton’s vision.

The collection features jackets and coats that unveil a unique approach to tailoring, enhanced by fascinating fabrics bringing innovative tailoring to the forefront with a sportswear allure. These pieces are thoughtfully paired with refined knitwear, comfortable sweats, classic shirts, and reflective tracksuits. The resulting looks embody a diverse, universal, and timeless vision, offering garments that are both formal and relaxed, designed for a modern, dynamic lifestyle.

A key highlight of the footwear offering is the B44 Blade, a distinctive sneaker that emerges from this captivating and inventive dialogue. The B44 Blade, already a known silhouette from previous Dior x Lewis Hamilton collaborations (initially launched October 2024), here completes the collection’s sportswear allure. Additionally, traditional derbies and boots are adapted for everyday wear, emphasizing versatility. The accompanying bags, notably the iconic Dior Hit the Road models, combine delicate, certified materials with a practical spirit, inviting freedom of movement and expression.

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