The distillery debuts Mizunara oak in a luxurious 28-year-old single pot still.
The brand used AI-generated campaign images to showcase the collection in a cozy, festive environment that reflects the drop’s themes.
The campaign was shot by photographer Ilyes Griyeb and features footballer Brahim Díaz.
The collection includes two new freeride skis and a full apparel kit featuring the same Grottoflage design.
The drop will include only 100 pieces as part of the brand’s push for conscious consumption.
ELHO collaborated with graffiti artist André Saraiva to create a limited-edition capsule ready for both the streets and the mountains.
The Air Max 90 silhouette was chosen for its rich history and endless design potential.
The historic champagne house is marking the first anniversary of its 4 RUE DES CRAYÈRES space with a sustainable light spectacle in collaboration with Dutch artist Daan Roosegaarde.
Echo45 Sound System features 13 genre fluid tracks and the merch line consists of apparel pieces and a Vinyl 2×LP, Limited Gold Coloured Vinly.
The pieces capture the distinct style of the UK football Subculture.
The space-age mountain gear was modeled by Djibril Cissé and Frida Karlsson.
The campaign was shot on a football pitch in London and features Bukayo Saka and Dave.