SSZ Unveils Spring/Summer 2025 Collection
A blue-hued, denim-dominant delivery entitled “No Operation.”
Launched as a part of the expansive BEAMS brand umbrella, Tadayuki Kato‘s SSZ has blossomed into a successful standalone brand with consistent in-line releases and collaborations. After linking up with Western Hydrodynamic Research, Carhartt WIP and Vans as of late, the outfitter has lifted the veil on its Spring/Summer 2025 in-line range: a compilation of garments entitled “No Operation” that leans into the concept of “being natural and enjoying your own style.”
Denim dominates the 16-piece range, with a pair of dark-wash jeans arriving alongside a button-down overshirt in both dark denim and grey denim. Other button-down shirts include a color-blocked oxford shirt and a flannel shirt, while zip-up windbreakers also stand out in contrasting ocean blue and earthy colorways.
Graphic crewnecks feature mirrored “NAVY” and “USAFA” collegiate lettering across the middle. Take a look at the full collection in the Instagram post below.
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Alongside the “No Operation” apparel, the first issue of SSZ’s ZSSZ INE zine will release as well, written by skate legend Neil Blender.
Expect SSZ’s “No Operation” to drop for pre-sale on Friday, January 24 at 7pm JST at Beams Harajuku. The collection will drop to the general public the following day, Saturday the 25th, at the below BEAMS locations.
Beams Japan
Beams Nagoya
Beams Street Umeda
Beams Kobe
Beams Hiroshima
Beams Fukuoka
