Jeremy Allen White Scores Another Calvin Klein Campaign

Can ‘The Bear’ actor’s briefs break the internet once again?

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After stripping on a New York City rooftop and subsequently breaking the internet for Calvin Klein’s Spring 2024 campaign in January, Jeremy Allen White has secured another starring role in the American fashion brand’s Fall 2024 advertisement — this time, sun-drenched and poolside.

Directed and shot by Mert Alas, the sartorial delivery sees The Bear actor posing in the brand’s classic denim and underwear silhouettes while lounging on patio chairs, posing against sweeping views and chilling by a bright blue pool with a squad of big dogs. The photographs arrive alongside a video in which White lounges on his roof deck, splashes himself with water and plays with the animals.

“Jeremy Allen White is a sun-drenched daydream. See every moment through a new lens,” Calvin Klein captioned the video on Instagram.

 

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“Calvin Klein’s aesthetic has always been timeless, and it was great to be back with them and the entire creative team for this new campaign,” said White in a statement.

Throughout the campaign, White wears Calvin Klein’s ’90s straight-slim and standard straight jeans, as well as the label’s ’90s trucker jacket. Underneath, he sports the brand’s new modern cotton air and classic cotton underwear.

See Jeremy Allen White’s latest Calvin Klein campaign in the gallery above.

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