Won Hundred Takes a Trip Through Its Design Archives for FW24
With the brand celebrating its 20th anniversary.










Won Hundred has just taken to the runway at Copenhagen Fashion Week to present its latest collection for Fall/Winter 2024.
The new line from the brand honors its 20-year anniversary by taking a nostalgic trip through its design archives, rediscovering timeless styles that continue to resonate with today’s culture and style. Ensuring that its latest seasonal approach continues to pay homage to Won Hundred’s design and DNA roots.
Highlights from the collection come in the form of a slew of denim interpretations from the imprint, with the collection showcasing the brand’s commitment to quality over quantity while focusing on a minimalistic design ethos that allows its styles to be mixed and matched with various fabrications and prints.
Elsewhere, Won Hundred’s leather — which is sourced exclusively from New Zealand — is worked into glistening trousers, tailored to ensure they carry a snug yet breathable fit. Other highlights include the brand’s puffer jackets, which are crafted with a durable, water-resistant outer alongside a slew of technically-focused pockets that make outdoor excursions more practical.
A key surprise from Won Hunderd’s CPFW collection is the exclusive art collection made in collaboration with Sweden-based artist, Kajsa Willner. Known for her interdisciplinary artistry, her latest works combine research-based methodologies with experimental design to create unique pieces. This collection features captivating mirrors, sculptures, and installation art, each embodying a journey of true creativity fuelled by passion.
You can take a closer look at the latest presentation from Won Hundred in the gallery above.