G-SHOCK Sets Fire to Its Iconic GA-100 and GA-2100 Lines
The Flame Inside collection brings fiery, smokey storytelling to the signature analog-digital models.
G-SHOCK sets its GA-100 and GA-2100 lines ablaze with vibrant color stories resembling the flickering beauty of a brightly lit flame. The Flame Inside series embodies the spirit of resilience, passion and conviction, igniting these signature models with red-orange and purple-blue dial arrangements, seamlessly blending traditional elements with forward-thinking design.
Hypebeast: Nayquan Shuler
Hypebeast: Nayquan Shuler
Hypebeast: Nayquan Shuler
Hypebeast: Nayquan Shuler
What better way to showcase the ethos long powering the legacy of G-SHOCK than the alluring, mystical imagery of fire? The GA-100 and GA-2100 perfectly encapsulate a tireless pursuit of innovation and strength, combining analog-digital displays in hyper-sleek formats. The GA-100FL-8A (orange) and GA-100FL-1A (blue) offer a rugged case and a complex three-dial layout featuring a speedometer and millisecond stopwatch. The noticeably slimmer, streamlined GA-2100FL-1A (blue) and GA-2100FL-8A (orange) present three-dimensional molding and minute-mark-notched detailing at the dial and an LCD.
Thematically, the color story sets aflame at the dial, where glowing embers emanate in a vapor-deposition gradient, spreading to the case and band, the flame gradually extinguishing into subtle white plumes of smoke. Bio-based resin components incorporated in the bezel and band highlight the brand’s use of renewable organic resources while retaining a rugged, hardwearing composition. The tonal depth of each band ties back to each dial design: referencing blue light, the hottest part of the flame, the GA-100FL-1A and GA-2100FL-1A feature a black case, while the GA-100FL-8A and GA-2100FL-8A showcase a smokey gray gradation.
Across the collection, the watches feature a shock-resistant structure, 20-bar water resistance, world time in up to 29 time zones (31 zones for the GA-2100), a 1/1000-second stopwatch (a 1/100-second stopwatch for the GA-2100), a countdown timer and LED backlighting. The GA-2100 models up the ante with five daily alarms and a Super Illuminator double LED.
See each model in the galleries above, and head to G-SHOCK’s website to shop the Flame Inside collection. Collectors can stay in the know with the Japanese watchmaker’s latest drops here.
