It is no surprise that Cristiano Ronaldo is a major fan of luxury watches. The internationally known footballer is now taking his love to a new level, becoming an investor in the world’s leading online luxury watch marketplace, Chrono24.
Ronaldo’s involvement sees him join the likes of the Bernard Arnault family’s investment company Aglae Ventures, as well as General Atlantic, Insight Partners and Sprints Capital in becoming an investor with Chrono24. The aforementioned parties have previously come together in the company’s Series C round in August 2021 to solidify Chrono24’s valuation of over $1 billion USD.
In a statement in the press release, Ronaldo said, “As a long-term watch collector and regular user of Chrono24, it’s a pleasure for me to become a shareholder in the company now. Chrono24 unites millions of watch lovers from all around the world to share in their passion, together – that global unification is something I know well and am thrilled to be a part of.” Chrono24 CEO Tim Stracke stated, “No one brings passion for luxury watches to the world stage quite like Cristiano. “He has already solidified his place as one of the greatest athletes in history, and as an investor shows astute knowledge of world-class luxury and technology. That coupled with his authentic, proven passion for watch collecting makes him the perfect teammate as our company moves further into global expansion and our next chapter.”
In other Wrist Check news, Roger Federer sports a new Rolex Sky-Dweller at Wimbledon.