C.P. Company's NYC Exhibition Examines Its Innovative Background

‘The Goggle Jacket: How Design Innovation Can Build a Community’ looks at brand identity through an archival lens.

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Italian label C.P. Company has been through it all. The 50-year-old imprint has crafted its own functional design movement, establishing a new language for utilitarian uniforms that merge familiarity, functionality, and futurism.

C.P. Company is taking its innovative history to New York City, giving an immersive look at its background through visual storytelling. The four-day exhibition will land in Brooklyn this summer, previewing detailed installations of archival C.P. Company garments. The Goggle Jacket: How Design Innovation Can Build a Community will preview the brand’s trademark designs with an interactive approach in a museum-like environment.

The exhibit will explore the impact of C.P. Company’s Goggle jacket and its masterful design process. President Lorenzo Osti also welcomes guests to view his new film Eyes on the City: New York while hosting brand-specific panel discussions and a live podcast recording with influential NYC fashion icons.

Take a look inside C.P. Company’s Lorenzo Osti’s archive in the gallery above. C.P. Company’s The Goggle Jacket: How Design Innovation Can Build a Community exhibition will be open to the public on July 20 at 25 Kent Avenue, Brooklyn, NY 11249.

Elsewhere, read our interview with Lorenzo Osti, who discusses C.P. Company’s UK domination.

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Andrea Sacal Editor

Andrea Sacal is a fashion journalist and social media curator who entered the industry in 2021, serving as an editor across Hypebeast's LATAM and UK platforms for over four years. She oversees Latin American socials and aims to highlight emerging and established brands, artists, and creatives contributing to the region. Andrea also focuses on Fashion Month and frequently covers Paris Fashion Week for Hypebeast's global channels.

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