Young Thug's 'BUSINESS IS BUSINESS' Is Now Projected To Debut at No. 2

After initially expecting to be the first chart-topping hip-hop debut of 2023.

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As projections for Young Thug‘s BUSINESS IS BUSINESS have lowered, the album is now expected to debut at No. 2 on next week’s Billboard 200.

According to HITS Daily Double, the record is currently forecasted to earn a total of 87,000 units in its first week with 1,1000 in album sales — more than 10,000 units below the initial projections of 95,000 to 110,000 units. BUSINESS IS BUSINESS was ready to challenge Morgan Wallen for the No. 1 spot and possibly become 2023’s first chart-topping debut, however, for reasons unknown, this is no longer the case.

BUSINESS IS BUSINESS was released as Thugger continues to face RICO charges. The project was executive produced by Metro Boomin and features guest appearances from Drake, Future, Travis Scott, 21 Savage, Yak Gotti, Lil Uzi Vert, Bslime and Lil Gotit and Nate Ruess.

In related news, Metro Boomin’s version of BUSINESS IS BUSINESS features Juice WRLD and Nicki Minaj.

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Sophie Caraan
Sophie Caraan Managing Editor

Sophie Caraan is the Managing Editor at Hypebeast, where she sets the editorial direction, standards, and output strategy for the HQ team. With a decade of editorial experience, she brings both a storyteller's instinct and a strategist's eye — spotlighting the figures and movements that shape the culture across a multitude of lanes. Her tenure is marked by high-impact conversations with the likes of RZA, Mads Mikkelsen, CORTIS, Erling Haaland, Kasing Lung, NIGO, and more.

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