GANT's New Stockholm Flagship Is A Home Away From Home

Designed by NYC creative firm, Snarkitecture.

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US-based sportswear imprint GANT is preparing to storm Sweden with an open mindset. The brand is unlocking the doors to its new flagship store in Stockholm, designed in collaboration with NYC’s Snarkitecture.

Situated in the capital’s Östermalm shopping district, the store boasts a home-like feel and welcomes its visitors with warm accents built from natural materials. The 580-square-meter space takes over three floors and honors GANT’s extensive history. The store’s relaxing atmosphere enchants every room, featuring open-plan community areas communicating comfort and ease.

GANT’s new location welcomes customers into its co-ed locker room and library dominated by rich tones. It also houses a creative studio hosting panel talks, exhibitions, and immersive events in the near future.

Take a look inside GANT’s new Stockholm flagship store in the gallery above. The space is open now.

In case you missed it, Dior Men’s Resort 2024 dives deep into British fashion history.

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Andrea Sacal Editor

Andrea Sacal is a fashion journalist and social media curator who entered the industry in 2021, serving as an editor across Hypebeast's LATAM and UK platforms for over four years. She oversees Latin American socials and aims to highlight emerging and established brands, artists, and creatives contributing to the region. Andrea also focuses on Fashion Month and frequently covers Paris Fashion Week for Hypebeast's global channels.

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