Montblanc Is “On the Move” With Its Latest FW22 Campaign

Starring actors Evan Mock and Cillian Murphy.

Fashion
7,791 Hypes 2 Comments

For more than 100 years, luxury design house Montblanc has created timeless and elegant fashion and accessory items for discerning customers. Its focus on travel essentials and a brand emphasis on the jet-set lifestyle has placed the company in a niche position, allowing Montblanc to be “On The Move” with its latest Fall/Winter 2022 campaign.

The new visuals from the brand stars actors Evan Mock and Cillian Murphy modeling its new range of product offerings for next season. Mock and Murphy are photographed in contrasting ways, with Mock shown in a street-style setting around New York City, while Murphy is shown in a studio setting in a more casual positioning – highlighting the parallel of old school elegance versus new school trendiness.

In each actor’s makeshift world in the campaign, the Montblanc Extreme 3.0 collection of small and large backpacks and crossbody bags are presented as co-stars, popping out against the background of each set. Additionally, the brand’s “Summit 3” smartwatch makes an appearance – showing an IRL quality and functionality via the campaign’s accompanying video component.

Commenting on their involvement with the campaign, each actor shared similar sentiments on why they feel connected to the brand. Murphy says, “It’s easy to question whether you have taken the right direction in life and wonder what might have been if you had taken another path. While the way we move certainly defines us, this campaign ultimately reveals that if you do what moves you and really means something to you, then you are likely traveling in the right direction.”

“I’m absolutely loving this new era of Montblanc because it’s a classic brand, and I love companies who have held a standard of quality and class for multiple years – and many more to come,” says Mock.

The brand’s new Extreme 3.0 collection of bags and accessory items is available now on Montblanc’s website.

Elsewhere in fashion, the 2022 VMA’s red carpet was dominated by green, black and white color palettes.

Read Full Article

What to Read Next

Mizuno Takes to Japanese Coastal Town for Latest FW22 Campaign
Footwear 

Mizuno Takes to Japanese Coastal Town for Latest FW22 Campaign

Presented by Mizuno
Introducing the “Fisherman Pack” Kizuna range.

Eytys Exalts Its ‘Benz’ Jeans in FW22 Denim Campaign
Fashion

Eytys Exalts Its ‘Benz’ Jeans in FW22 Denim Campaign

Coming in several washes.

Pièces Uniques Latest Campaign Places Its FW22 Collection Into a Futuristic Plane
Fashion

Pièces Uniques Latest Campaign Places Its FW22 Collection Into a Futuristic Plane

A disruptive showing that challenges the usual codes of fashion campaigns.


Raf Simons FW22 Campaign Is Unmistakably Intimate
Fashion

Raf Simons FW22 Campaign Is Unmistakably Intimate

Exploring the thematics of youth and distress.

adidas TERREX Introduces the Free Hiker 2
Footwear

adidas TERREX Introduces the Free Hiker 2

Arriving in men’s, women’s and GORE-TEX colorways.

Nike SB Brings the "Grinch" Treatment to the Blue Ribbon SB
Footwear

Nike SB Brings the "Grinch" Treatment to the Blue Ribbon SB

The new silhouette takes on a fan favorite color palette.

DJ Khaled Breaks Down "Juice WRLD DID" Collaboration: "I Felt Like [He] Was in My Studio"
Music

DJ Khaled Breaks Down "Juice WRLD DID" Collaboration: "I Felt Like [He] Was in My Studio"

During a Twitter Spaces conversation with JAY-Z.

LG’s MoodUp Refrigerator Features Color-Changing LED Door Panels and a Bluetooth Speaker
Tech

LG’s MoodUp Refrigerator Features Color-Changing LED Door Panels and a Bluetooth Speaker

Panels can be synced to a user’s music playlist.

Lil Baby Announces Third Studio Album 'It's Only Me'
Music

Lil Baby Announces Third Studio Album 'It's Only Me'

Revealing the official cover art and release date.


Technics Debuts 2 New Pairs of Water-Resistant Wireless Earbuds
Tech

Technics Debuts 2 New Pairs of Water-Resistant Wireless Earbuds

Packed with advanced noise cancelling technology.

Elevate Your Fall Rotation With the New Balance 990v3 "Olive Leaf"
Footwear

Elevate Your Fall Rotation With the New Balance 990v3 "Olive Leaf"

Purple and black accents add touches of Joker-esque flair.

Nike Is Reportedly Giving Ja Morant a Signature Shoe in 2023
Footwear

Nike Is Reportedly Giving Ja Morant a Signature Shoe in 2023

The Grizzlies phenom is targeting a launch during Summer 2023

Meta Is Working With Qualcomm To Build “Customized” Chipsets for VR Headsets
Tech

Meta Is Working With Qualcomm To Build “Customized” Chipsets for VR Headsets

Enabling more advanced virtual and augmented reality experiences.

Nike Equips the Air Max 90 "Photon Dust" With GORE-TEX
Footwear

Nike Equips the Air Max 90 "Photon Dust" With GORE-TEX

The classic trainer is prepped for the rainy season to come.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.