When Austin FC co-owner Matthew McConaughey spoke to Hypebeast about his grand plans for the club back in 2020, he didn’t hold back. “It is now, baby!” the Academy Award and Golden Globe-winning actor bellowed joyously when asked if Austin was a soccer town. McConaughey’s exclamation was a clairvoyant one — in the last two years, Austin has risen from expansion club to MLS powerhouse, qualifying for the league’s playoffs in their second season of existence, selling out every home match they’ve played and rostering this year’s likely MLS MVP, midfielder Sebastian Driussi.
However, you haven’t really arrived until you’ve got your own sneakers. And now, Austin FC does: they’ve teamed up with
The shoe was premiered in the heart of Austin, with award-winning chef Yoshi Okai of Otoko “serving” pairs to his guests alongside their omakase orders, but if you’re looking to secure a pair for yourself you can do now via Verde Van (if you’re in Austin) or the MLS and adidas webstores. Expect to put down $100 USD for a pair.
For more from the world of footwear, be sure to check out Sole Mates, a weekly series that spotlights notable individuals in street culture and their favorite sneakers.